ActiveCampaign Email Deliverability Marketing Secrets

Sales Tips you’ll learn in this episode of The Sales Podcast

  • The technical things you can do to increase your email deliverability rates

  • The non-technical things you can do to increase your email deliverability rates

  • How most companies define and measure email deliverability

  • Whether or not you should have your contacts double opt-in

  • The things you should be measuring when it comes to your email deliverability

  • How Gmail treats your messages

  • How email bounces are handled

List hygiene is key for email deliverability.”

Links Mentioned

  • Get input from Johan and ActiveCampaign on the ActiveCampaign blog

  • “Sent on behalf of” in ActiveCampaign

  • “Soft bounces and hard bounces” on ActiveCampaign

  • Apple uses Proof Point to find spammers

  • Use list verification software like Klean13

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