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Ethan Beute Rehumanize Dehumanized Populations
Put Your Face Out There and Become Known
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Email Marketing Tips you’ll learn today on The Sales Podcast…
Video helps you be you more often
You’re a relationship builder
Put your face out there
Founded in 2006. Came to market in 2011. Bootstrapped.
50,000 customers today
Wrote the first and only book on video email marketing
Do more with less
Improve deliverability
Gmail, LinkedIn, mobile, Salesforce, some versions of Outlook
Two co-founders are sales and marketing guys
They sold billboards for Lamar in Colorado and he wanted to create more personal and human and validating messages
People feel like they know me before they meet me because of video.”
Sales Cloud and Service Cloud
Google Chrome extension
Record and send in one pass
1-to-1 video is the most intimate and effective way to connect
Video is richer communication
Become more satisfied with your work
We fear rejection so we are hesitant to bring on new technology and be judged and thrown out of the tribe
But put yourself out there in an honest, effective way
We’re all hyper-connected but feel less-connected emotionally
Cleaned, polished, professional
3-second animated preview
Smart-streaming
2-week trial, no credit card required
Extensive training and live support
Just jump
Simple, unscripted, just hit send, don’t re-record
Start by sending to friends, family, great customers
Do what doesn’t scale
Real estate niche