Find and Book Paid Speaking Gigs, Grant Baldwin Returns

When to create your keynote presentation to win

Professional Sales Tips you’ll learn today on The Sales Podcast…

  • How the COVID pandemic helped the speaking industry.

  • Virtual speaking became the only game in town.

  • He helped speakers get virtual speaking gigs.

  • He led in the virtual speaking gig space.

  • Things have returned to somewhat normal.

  • This is an amazing time for speakers. 

Related episodes and posts

  • Event planners book both virtual and in-person events.

  • You need to offer and do both.

  • You need to offer ongoing support after the keynote.

  • There are still a lot of unknowns in the world, so offering hybrid talks helps the organizer know you are flexible.

  • Great speakers can connect with the audience.

  • He was a youth pastor around 2005.

  • He was attending a youth pastor conference.

  • His wife was pregnant with their first child.

  • They were in Missouri, and the conference was in Nashville.

  • One line in the talk moved him to go all-in on speaking.

  • How to know what to charge for your speech.

  • www.MySpeakerFee.com.

  • What’s your industry? Each “pond” is different.

  • What are your marketing assets? We judge each other by our covers.

  • You’re not being picked in a vacuum.

  • What is your experience?

  • Your fee is in in-direct proportion to the effort it takes the agent to their boss.

  • Should you speak for free?

  • It’s okay as long as you know why you are doing it.

  • You need to receive something in exchange for your free talk.

You’re not being considered in a vacuum.”

  • Grant can help you if you’re new or experienced.

  • How to spin off your signature talk into additional assets.

  • You need to create a signature talk and stick with it.

  • The best speakers on the planet stick with their main talk.

  • You don’t know if your talk is good until you give it.

  • You get feedback in real-time, so you know how to improve your talk.

  • How to title your talk. It’s easy to over-index on them.

  • There’s a difference between speaking to an audience that has to be there vs. those who want to be there.

  • If people get to choose to attend your talk, you need a good title.

  • Corporations, associations, government, colleges/universities, non-profits…

  • Connect with sales executives and ask if they bring in outside speakers and do they have an event coming up.

  • Reach out to event planners early.

  • Timelines have shrunk considerably since COVID.

  • Maybe the top person at an association.

  • Maybe various groups at universities.

  • Maybe the principal or assistant principal at a high school.

  • You don’t need a fancy slide deck.

  • Grant rarely uses slides.

  • It’s too easy to over-index on slides.

You don’t need a fancy slide deck to deliver a great talk.”

  • If you cannot speak without your slides, you’re not ready.

  • Slides should be an enhancement, not a replacement.

  • The audience takes their cues from you.

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GUEST INFO:

  • Guest Site: https://thespeakerlab.com/

  • Guest LinkedIn: https://www.linkedin.com/in/grant-baldwin/

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