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How To Be Relevant, Popular, and Attainable in SEO, Stephan Spencer

August 16, 2019

How To Get Free Leads To Your Site 

Click here to download the episode. 

SEO Tips you’ll learn today on The Sales Podcast…

  • SEO is the fastest and most direct path from your prospects to you

  • You can rank in four to 12 months AFTER you’ve implemented

  • Find your keywords

    • Title tags are vital

    • File names are important

    • And alt attribute

    • DO NOT DO SEO STUFFING!

  • Relevant, popular, and attainable

  • Meta description is not that important

  • Be outcome vs activity-focused

  • Find experts in niches to bring onto your team

  • The SEO B.S. Detector and SEO Hiring Blueprint

  • “So tell me about your process of optimizing meta keywords.”

  • Your quality posts and pages represent your army of salespeople

  • Thin content (under a few hundred words) is not valuable

  • Tag pages can create duplicate content and mess

  • Do you have control over your Robots.txt file to add “NoIndex” to bad listings?

  • Create remarkable content

  • Create curiosity with your headline

  • Be careful about linking to content producers and having them provide content

  • Outsource your writing to great writers

  • E.A.T. of SEO

  • Be relevant

  • Be authoritative

  • Video is important

  • Leverage YouTube Trends

  • YouTube supports hashtags now

  • YouTube transcribes your video

  • Take SRT file and upload it with your native video to LinkedIn

Links Mentioned In The Sales Podcast

Sales Growth Tools Mentioned In The Sales Podcast

  • Hire The Best Speaker for your sales meeting or marketing conference

  • Take The CRM Quiz: get a free consultation with me

  • Donate: Just because you like the show, the no-bullshit approach, and don’t want to buy a book, software, or The Make Every Sale Program.

  • The Sales Agenda: take control of every sales opportunity like a pro.

  • Leadferno: Turn lurkers into leads

  • Founders Card: Get $20,000 in free processing from Stripe, save 15% on Bose, and save on hotels, travel, car rentals, you name it.

  • Send Drunk Emails: …that get opened and get you paid!

  • Phone Burner: work the phone like a machine so you can be a human when you connect.

  • Apollo: Find targeted accounts and send cold email at scale to them and hit the inbox with Apollo

PODCAST INFO:

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