How to Create Entrepreneurial Alchemy, Dov Gordon

July 29, 2019

The Alchemist Entrepreneur 

Click here to download the episode. 

Sales Tips you’ll learn today on The Sales Podcast…

  • “The Alchemist” by Paulo Coelho

  • They weren’t dumb or greedy

  • They were searching for the fundamental elements

  • We need to go deeper

  • Stop skimming the surface

  • Humans have always been easily-distracted

  • “Work hard at your job and you can make a living. Work hard on yourself and you can make a fortune.” (Jim Rohn)

  • Entrepreneurs are leaders but we have to earn the right to lead

  • We need vision

  • We must know how we fit into that role

  • What is the next small step the way the future version of you would take it

  • We get stuck. We don’t know how to answer “What do I want and why do I want it?”

  • The path we’re on is what gets our time and attention

  • We think we hit walls because we don’t know enough

  • You know enough but go deeper into what you already know

  • Think, Feel, Work.

  • You get an idea and move forward

  • Am I doing the right thing?

  • Am I doing it right?

  • Will it ever work for me? 

  • You end up like a Roomba vacuum cleaner

  • You need someone to look at what you’re doing to get you back on track

  • Take a chip out of the wall when you hit it

  • Then take another chip out of it

  • One day the wall crumbles and you step through it

  • Then you understand it like no one could teach to you

  • “Life is difficult. Accepting that makes life easier.” “The Road Less Traveled, Timeless Edition: A New Psychology of Love, Traditional Values and Spiritual Growth“

  • We all have disadvantages and advantages

  • We want to know we’re working hard on the right things

  • Some are happy to just mimic but some of us have pride (too much?) and we want to understand and make it our own

  • We want to be ourselves and be hired for our unique attributes

  • So it’s not enough to just mimic. Then you can make it your own

  • What’s the purpose of your funnel?

  • How do you fill it?

  • All tactics could work or fail

  • So ask “why does it work?” and “why does it fail?”

  • Follow the shortest path to your ideal clients

  • Answer the three questions in the minds of your ideal clients in order

    • Should I pay attention?

    • Okay. Who are you? Can I trust you?

    • Is what you recommend right for me?

  • Simple doesn’t always mean easy but if it’s simple it can be mastered…eventually

  • “What am I trying to accomplish?”

Links Mentioned In The Sales Podcast