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How To Fix Your Crappy Demos To Make Bigger Sales Faster, Yoav Vilner

April 29, 2022

Offer sales experiences that convert

  • CEO and CMO

  • Launched new idea during COVID

  • VCs were shrinking

  • He couldn’t even meet with his co-founder unless they walked his dog

  • Understand the process of ideation

  • Meet with potential co-founders

  • Launch during a crisis

  • Use the turmoil and chaos as an opportunity

  • Launch when it “makes no sense”

Related episodes and posts

  • When people are worried about sales, they are more discerning with their spend

  • Demos are always dangerous

  • Demos can be complex and time-consuming

  • Sales teams are thrown to the wolves to do the demo correctly

  • Yoav launched and it was a top product on Product Hunt

  • 200 press articles in their first 18 months

  • The landscape is in need of good demo tools

Demos are always dangerous.”

  • Hired a VP of Sales

  • They had two founders and a developer

  • VP of Sales hit up his peers to get additional validation

  • VP of Sales started selling as well

  • Had a $6 million seed

  • Got $2.5 million up front

Lance Tyson The Sales Podcast Wes Schaeffer

  • People change their minds on what’s a good idea when you send them an invoice

  • They asked prospects about their challenges to see what they described as their friction and issues

  • It’s a great tool for SaaS solutions

  • Drag n Drop demos

  • Add prospect logos

  • Not great for mobile apps

  • Won’t break because you’re not connected to the backend

  • Demo typical use cases

People change their minds on what’s a good idea when you send them an invoice.”

  • He and his co-founder both had startup experience

  • Raised $56 million in total

  • He had to move fast in hyper-growth mode to shift the market

  • Has over 100 employees now with over 100 big clients

  • Be bold, move fast, break things

  • The market perceives them as the leader

  • Getting over 1,000 inbound leads/mo now

  • Came out of stealth on the high end of the pricing spectrum and it worked

  • Constantly test, experiment, and research

Go high on your pricing to establish your value in the marketplace.”

  • Focus and demand can put pressure on you to accept less-than-ideal clients

  • His product team is organized and does not allow noise to interfere with decisions

Sales Growth Tools Mentioned In The Sales Podcast

  • Visit Walnut to create more than interactive product demos