How To Make Your Horses—and Prospects—Thirsty With Harry Maziar

There’s No Such Thing As a Commodity To Professional Salespeople 

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Sales Tips you’ll learn today on The Sales Podcast…

• Failed at retirement

• Why do apples turn brown?

• “Pop, are you talking to me?”

• “Cool Hand Luke”

• Failure to communicate

• Should you always be closing?

• The carnival barkers and hucksters

• The close is an integral part of the conversation

• Make the horse/customer thirsty

• Make friends and build relationships

• People want to buy from their friends

• Most salespeople fail to ask for the order

• They fear rejection

• Cold calls are no longer needed if you’re not lazy

• There’s no such thing as a commodity

• Differentiate yourself

• “Harry’s Hints: the best tips don’t work unless you do”

• Consistency vs. Creativity

• Show up on time, in time, enough times

• Have trinkets to leave behind

• Make friends with the receptionists and gatekeepers

• Be a good listener

• Talking is sharing. Listening is caring.

• The main problem all companies have centers on attracting, training, motivating, and retaining great people

• People will have 12 jobs today

• Recognition and Reward are fundamental

• Involve your people. Don’t ignore them.

• Money is not #1 but it’s important

• Keep doors open. Keep your people included in what is happening.

• Smart companies promote from within

• He wrote a 3-page sales letter every week for 27 years, each with a “Harry’s Hint”

Links Mentioned In The Sales Podcast

• Get Harry Maziar’s book, “Story Selling: Sage Advice and Common Sense About Sales and Success“

• Get a degree in Professional Sales from Kennesaw State University