If You Think You’re Desperate, You Are

One of the earliest pieces of advice I remember hearing from my dad is

“If you think you’re desperate, you are.”

From being thrown in as the starting linebacker as a sophomore in high school to doing the obstacle course at the Air Force Academy and getting stuck in the pipe you have to crawl through to nearly getting lost driving to the base in the Middle East to getting called by the IRS and being informed my business partner and (former) friend ran off with $50,000 and left me with an $81,000 tax bill to being on unemployment when two of my seven kids were born…

I’ve had ample opportunities to feel desperate.

Sometimes I let those feelings control me.

Rarely did I let them control me for long.

Now I pull up Netflix, zone out for a bit, maybe go to bed early and hit whatever it is square in the nose first thing in the morning with a fresh cup of coffee.

What I’ve learned after 46.5 trips around the Sun is that there is no dress rehearsal in life. 

You need to take some (calculated) risks and that bumps and bruises and scars and stiches sometimes ensue.

Jump anyway.

Regardless of how bad you screw up I can promise you one thing: nobody will come and eat you.

Sure, you may wish to be eaten when your car gets repossessed or you lose your home and have to go back to renting or your business fails and you have to close up shop and go back to work…

But you’re still alive, which means you can learn from your experience and come back bigger, badder, and stronger. 

It’s so romantic to quote the fact that Edison failed 1,000 or 10,000 or a billion times when working on the invention of the lightbulb…but it’s miserable when you’re split testing ads or landing pages or webinars and all you see is $10 or $20 or $50 per day go out in ads and nothing coming back.

It’s miserable to hold open houses every weekend and twice during the week for a month and have no deals to show for it.

It’s miserable to bang out 100 cold calls per day and have nothing but worn out digits on your phone to show for it.

It’s miserable to lick and hand-address 500 letters and mail them to your list and have not one of them reply to your offer.

It’s miserable to build a presentation and invite people to your free webinar and have nobody attend.

Will you tuck your tail, pick up your marbles and go home? 

Will you go back to whatever “sure thing” you had going on because things are now desperate?

Or will you gird your loins, recommit, seek different advice, and get after it?

The choice is yours. We get after it here http://www.InboundSellers.com.

Good Selling,